Marble Blue Beach Bar and Hotel

I created the logo, brand elements, cocktail menu, and their social media posts.

Marble Blue Brand Board

Marble Blue Logo

Marble Blue Cocktail Menu Design

Marble Blue Resort Instagram Grid BEFORE

Marble Blue Resort Instagram Grid AFTER

Facebook Cover Photo Design

Brand Goals:

  1. Establish a recognizable brand identity

  2. Create a signature look

  3. Design a cohesive visual language

  4. Develop a tone of voice

Marketing & Social Media Goals

  1. Build brand awareness

  2. Grow an aspirational online presence

  3. Use influencer and guest-generated content

  4. Highlight guest experiences, not just amenities

Post Ideas:

  1. Hotel and room tours

  2. Signature cocktail spotlight

  3. Guest experience reviews

  4. Hidden gems near Marble Blue including local cafes and the bests beaches

Social Media Aesthetic:

  1. Coastal, yet vibrant feel

  2. Relaxed, joyful, and sun-kissed

  3. Modern coastal luxury meets approchable comfort

  4. Evokes escapism: guests feel like they’ve stepped into a sunny, peaceful paradise.